These Terms & Conditions ("Terms") govern your use of trafaro.com (the "Site") and the basis on which we make information about our services available to you. By using the Site you accept these Terms. If you do not accept them, please do not use the Site. Any engagement of our services is governed by a separate written service agreement, which takes precedence over these Terms.
The Site is operated by Trafaro ("we", "us", "our"). We are a marketing business that works with clients in different countries. You can contact us at hello@trafaro.com.
We grant you a limited, non-exclusive licence to view the Site for your own personal or business use. You agree not to:
We aim to keep the Site available but do not guarantee it will be uninterrupted or error-free, and we may suspend, withdraw or change all or part of it without notice.
We provide paid-advertising (patient acquisition) and website services for private clinics and healthcare practices, as described on the Site. The Site is for general information and marketing only. It is not an offer capable of acceptance, and it does not itself create a contract for services. Any work we carry out for you will be set out in, and governed by, a separate written service agreement agreed between us.
Marketing depends on many factors outside our control, including your speciality, location, budget, offer, market conditions and the policies and performance of advertising platforms. Accordingly:
Any performance-based arrangement we may offer — including any "no booked appointments / you don't pay management" style assurance referenced on the Site — applies only if, and strictly on the terms, expressly set out in a signed service agreement between us. Such arrangements are subject to conditions (for example, that you fund and maintain the agreed advertising budget, provide the access and information we need, and respond and follow up on enquiries in good time). The Site description is a summary for marketing purposes and is not the binding offer; the service agreement governs.
Where we manage advertising for you, the advertising budget is paid by you directly to the advertising platforms (such as Meta and Google) and is separate from our management fees. We do not control those platforms and are not responsible for their policies, pricing, ad approvals, account decisions (including suspensions), algorithm changes, outages or performance.
All content on the Site — including text, graphics, logos, designs and the "Trafaro" brand — is owned by us or our licensors and is protected by intellectual property laws. Ownership of assets created during an engagement (for example, ad accounts, audiences, tracking and data) is dealt with in the service agreement; as a rule, the accounts and data we set up in your name remain yours.
Nothing in these Terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot lawfully be limited or excluded.
Subject to that, and to the fullest extent permitted by law:
Liability in connection with any services we provide is dealt with separately in the relevant service agreement.
The Site may contain links to third-party websites and tools. Those links are provided for convenience only; we do not control and are not responsible for their content, products or practices.
Our use of your personal information is governed by our Privacy Policy, which forms part of these Terms.
We may update these Terms from time to time; the "last updated" date shows the latest version. If you have a concern or dispute, please contact us first at hello@trafaro.com so we can try to resolve it. To the extent a governing law or forum is required, these Terms are governed by the laws applicable in the place where Trafaro is established at the relevant time, without affecting any mandatory consumer protections available to you in your country of residence.